FTD
FTD is recognized as one of the leading publishers in the field of education in Brazil, with a historical legacy of excellence. Its commitment to providing an innovative and comprehensive educational experience led to the creation of the iônica digital platform, a dynamic and interactive environment for students, teachers and managers. With the challenge of continually improving the platform's UI and UX, FTD's design and experience team needed to expand its design system, encompassing illustrations and animations to be used mainly as micro interactions. The development of the project included the creation of a solid visual identity involved adaptation to different contexts and needs.